Soft Girl



Soft girl describes a youth subculture that emerged among teenagers around mid-to late-2019. Soft girl is a fashion style, popular among some young women on social media, based on a deliberately cutesy, feminine look. Being a soft girl also may involve a tender, sweet, vulnerable personality. The soft girl aesthetic is a subculture that found popularity through TikTok. The trend consists mainly of pastel colors, Y2K, and 90s-inspired clothes, and cute nostalgic prints.


Soft girl describes a youth subculture that emerged among teenagers around mid-to late-2019. Soft girl is a fashion style, popular among some young women on social media, based on a deliberately cutesy, feminine look. Being a soft girl also may involve a tender, sweet, vulnerable personality. The soft girl aesthetic is a subculture that found popularity through TikTok. The trend consists mainly of pastel colors, Y2K, and 90s-inspired clothes, and cute nostalgic prints.
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